Friday, March 26, 2010

Ford gets a boost from the networked car

Traffic Technology Today:

Ford has announced that it has installed the 2-millionth vehicle with its SYNC voice-controlled communications and infotainment system and has reached the total less than a year after hitting the 1 million unit milestone. The company’s data also shows that the system boosts resale value of SYNC-equipped vehicles by more than US$200 over vehicles without the option. Surveys show that after receiving SYNC demonstrations, 80% of potential customers report it improves their opinion of Ford and 70% are more likely to consider purchase.

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