Part two in my series on McLuhan theory and information shock and Channel channel theory. Lets cut to the chase:
The web is a high utilization, high bandwidth media, White Hot using McLuhan terminology.
Cool media has lots of redundancy im the symbol set, making is easy to decode. Television, lots of visual cues in the screen to support the simple dialogue. TV uses the series format so users can reduce bandwidth usage even further. So, the greater we fill the channel, the more difficult the decode.
The Web is White Hot. When we decode the stream, we get far more detail, orders of magnitude more, about any subject. I requires our apt attention to use it, but we get all the information very shortly.
Moving beyond McLuhan we get entanglement, information quants moving toward coherency with real goods quants, the groupons, the flash mob.
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